This article of the World Economic Forum is a pledge for out-of-the-box thinking in business, healthcare, and beyond, where competition and collaboration go hand in hand
Our society has fundamentally changed from 10-20 years ago, primarily due to technology becoming ingrained into our lives. This indelible connection means that we no longer look at companies to simply provide a valuable service or product. Instead, we want their help to nurture our values (health, integrity, family, etc.). To make this happen, companies often need to innovate. 76% of business executives agree that innovation requires new ways of collaborating with ecosystem partners and third-party organizations.
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Congratulations to Tinne Boeckx, Senior consultant at Avertim, who brilliantly co-wrote this article!
![tinne.jpg](/sites/default/files/styles/wide/public/2022-04/tinne.jpg.webp?itok=32pzrx80)