Context
A biological company wanted to identify new innovation drivers to compensate a decreasing R&D pipeline, answer unmet patient needs especially in neurological therapies, and differentiate “beyond the pill” with new product and services
Objectives
- Identify potential solutions partners
- Assess solutions
- Provide recommendation for engagement
- Define the value proposition
- Follow trends and disseminate knowledge
Our Approach
3 key mission pillars to support the mission:
- Project Management and optimization of the database centralizing and assessing the potential solutions partners identified (60% of the mission)
- Management of the Competitive Intelligence streams of information and foresight tools (20% of the mission)
- Support the team communication to ensure knowledge sharing extracted from the catalog (benchmarks, competitors analysis,...) within the company and to help PRISM team to establish its legitimacy in the eHealth ecosystem (20% of the mission)
Results
Partnerships for the organization provided, in order to drive innovation:
- Structuring the new team
- Solutions were filtered and scored
- Building transversal teams to develop business cases
- Internal sharing of Competitive Intelligence
